Magazine Cross-Platform Audience, 9 months to September 2020

Cross-Platform Audience is the number of Australians who have read or accessed individual magazine content via print, web or app, and includes access via Apple News.

In line with traditional digital measures all results are 4 week estimates rather than print currency ‘average issue readership’ (AIR). The print currency ‘AIR’ readership estimates for magazines are available to view in detail on the Roy Morgan website here.


Print
(4 weeks)
Digital
(4 weeks)
(incl. Apple News)
Total Cross-Platform Audience
(incl. Apple News)

Jan - Sep Jan - Sep Jan - Sep

2020 2020 2020
  Publication   Platforms ('000s) ('000s) ('000s)
  (unweighted)
44,653 44,653 44,653
  (Popn '000)
21,055 21,055 21,055
  4X4 Australia   4X4 print, 4X4 app, WhichCar web 153 773 913
  Australian Geographic   Aust Geo print, AG app, AG web 417 325 726
  Australian Gourmet Traveller   Gourmet Traveller print, GT app, GT web 140 346 476
  Australian Women's Weekly   AWW print, AWW app, Now to Love web 1,052 2,526 3,373
  Belle   Belle print, Homes to Love web 108 527 632
  Better Homes & Gardens   BH&G print, BH&G app, BH&G web 1,345 703 1,963
  Country Style   Country Style print, Homes to Love web 181 527 703
  Empire   Empire print, Now to Love web 64 2,512 2,566
  Frankie   Frankie print, Frankie web 224 103 318
  Girlfriend   Girlfriend print, Girlfriend web 75 75 146
  Healthy Food Guide   Healthy Food Guide print, HFG web 173 242 413
  Home Beautiful   Home Beaut. print, HB. app, HB web 224 209 429
  House & Garden   H&G print, Homes to Love web 341 527 861
  Inside Out   Inside Out print, Homes to Love web 74 527 599
  Marie Claire   Marie Claire print, MC app, MC web 221 408 617
  Motor   Motor print, Motor app, WhichCar web 81 777 846
  National Geographic   NatGeo print, Nat G. app, Nat G. web 708 813 1,491
  New Idea   New Idea print, NI app, NI web 1,162 1,378 2,365
  Open Road   Open Road print, O.R app, O.R web 822 122 918
  Reader's Digest   Reader's Digest print, Reader's D. web 370 318 677
  Real Living   Real Living print, Homes to Love web 64 527 590
  Royal Auto   Royal Auto print, Royal Auto web 537 198 712
  Street Machine   Street M. print, SM app, WhichCar web 161 776 914
  Take 5 (weekly)   Take 5 print, Now to Love web 739 2,512 3,102
  Take 5 Bumper Monthly   Take 5 Bumper print, Now to Love web 432 2,512 2,849
  Taste.com.au Magazine   Taste print, Taste app, Taste web 484 2,794 3,164
  That's Life   That's Life print, That's Life web 760 122 871
  The Monthly   The Monthly print, TM app, TM web 105 204 292
  Time Magazine   Time print, Time web 394 564 921
  TV Week    TV Week print, Now to Love web 541 2,512 3,008
  Unique Cars   UC print, UC app, TradeUniqueCars web 96 168 258
  Vogue   Vogue print, Vog. app, Vog. web 276 389 630
  Wheels   Wheels print, Whl. app, WhichCar. web 146 770 891
  Who   Who print, Who app, Who web 346 752 1,066
  Woman's Day   WD print, WD app, Now to Love web 1,356 2,547 3,583
  Women's Weekly Food   WW Food print, WW Food web, WW Food app 200 580 767

Note: 4 Week audience is 4 week readership for 7 day titles, Average Issue Readership is used for monthly & quarterly titles.