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Early Christmas Present for Rudd as Government increases lead

ALP 60% well in front of L-NP 40%


Finding No. 4348 - This face-to-face Morgan Poll on Federal voting intention was conducted over the weekends of December 13/14 & 20/21, 2008, with an Australia-wide cross-section of 1,717 electors.: December 24, 2008

Just days before Christmas, ALP support is 52.5% (up 4%) well ahead of L-NP support 35.5% (up 1%). On a two-party preferred basis, support for the ALP is 60% (up 0.5%), while support for the L-NP is 40% (down 0.5%).

If a Federal Election were held today the ALP would win easily according to the latest face-to-face Morgan Poll conducted on the weekends of December 13/14 & 20/21.

Among the minor parties, support for the Greens is 6% (down 4.5%), support for Family First 1.5% (unchanged) and Independents/Others 4.5% (down 0.5%).

The Roy Morgan Government Confidence Rating is down 2.5 points to 132.5 points. Australia is “heading in the right direction” according to 57% (down 1.5%) of Australians, compared to just 24.5% (up 1%) that say Australia is “heading in the wrong direction.”

The weekly Roy Morgan Consumer Confidence Rating has also improved in recent weeks, now at 99.9 (up 8.7pts over the last four weeks).

 

Gary Morgan says:

“As Australians celebrate the festive season, the Rudd Government has much reason to celebrate another strong Morgan Poll result. The Government has strengthened its lead in recent weeks with a strong response to the “Global Financial Crisis” that has so far managed to keep Australia out of a recession.

“The Rudd Government introduced its long-term carbon emission-trading policies and targets during this period — including a 5% cut in Australia’s 2000 carbon emissions by 2020 without an international agreement rising to a 15% cut with an international agreement at the IPCC Copenhagen Climate Conference in December 2009.

“The Rudd Government’s targets have disappointed many Climate Change activists but the significant drop in Greens support (down 4.5% to 6% - the lowest since May 2008) suggests that Australians are worried larger carbon emissions cuts may harm the Australian economy and potentially cost jobs.”

 

Electors were asked: “If a Federal election for the House of Representatives were being held today — which party would receive your first preference?” 

This face-to-face Morgan Poll on Federal voting intention was conducted over the weekends of December 13/14 & 20/21, 2008, with an Australia-wide cross-section of 1,717 electors.

 

 

For further information:

Gary Morgan:           Office +61 3 9224 5213   Mobile +61 411 129 094

Michele Levine:        Office +61 3 9224 5215   Mobile +61 411 129 093

 

During the polling period:

 

  • Garnaut criticism shows Rudd is a 'climate change fraud'
    The Federal Opposition says criticism of the Government's climate policy by Professor Ross Garnaut shows that Kevin Rudd has significantly watered down his original aims.

 

  • Australian job ads are now at their 'lowest since the last recession'
    Annual growth in newspaper job advertisements is at its lowest level since the last recession in 1991, after the biggest two-month fall in 30 years.

 

  • ABC Learning closures revealed, Victoria fares the worst
    The receivers for ABC Learning have released a list of the embattled childcare provider's centres due to close and merge with other local centres.

 

  • Julia Gillard welcomes low unemployment figure
    Federal Employment Minister Julia Gillard says today's small rise in the national unemployment figure is "welcome news", but a senior economist says it signals that more job cuts are on the way.

 

  • Small businesses gets a tax break to boost the economy
    The Federal Government is to give small businesses a $440 million tax break, in its latest attempt to boost the Australian economy.

 

  • Prime Minister unveils $4.7b infrastructure plan
    Prime Minister Kevin Rudd says $4.7 billion will be spent across a range of transport, rail, roads and education infrastructure as part of the Government's measures to keep growth and productivity strong as the “Global Financial Crisis” continues to bite.

 

  • Murray drought weir deadline looms for SA
    SA Water has warned that a final decision whether a controversial weir will be needed on the Murray at Wellington may have to be made as early as next April.

 

  • Prime Minister Rudd fast-tracks renewable energy investment
    Prime Minister Kevin Rudd has laid the ground work for tomorrow's carbon pollution reduction scheme announcement by fast-tracking investment in solar and renewable energy.

 

  • Iraqi reporter throws shoes at 'dog' Bush
    US President George W Bush's surprise visit to Iraq overnight was marred when an Iraqi journalist threw two shoes at him during a press conference.

 

  • British troops to leave Iraq by May 31: Gordon Brown
    Britain's Prime Minister Gordon Brown has announced that all British combat troops will be home from Iraq by the middle of next year.

 

  • US rescues carmakers, seeks more money for banks
    The US Government has thrown a $25 billion lifeline to Detroit carmakers crippled by the severe economic downturn, and Treasury has called on Congress to release more money for the still fragile banks.

 

FEDERAL VOTING INTENTION SUMMARY - HOUSE OF REPS (%)

     

The

Family

Ind./

 

ALP

L-NP

Greens

First#*

Others

RECENT ELECTION RESULTS

%

%

%

%

%

Election March 2, 1996
38.8
47.3 (8.6)
1.7
0
12.2
Election October 3^, 1998
40.1
39.5 (5.3)
2.1
0
18.3
Election November 10, 2001
37.8
43 (5.6)
4.4
0
13.8
Election October 9, 2004
37.6
46.4 (5.9)
7.2
2.0
6.8
Election November 24, 2007
43.4
42.1 (5.9)
7.8
2.0
4.7

MORGAN POLL

         
Dec 5/6, 2007 (Phone)
49
36.5 (3.5)
7
1.5
6
Dec 1/2 & 8/9, 2007 (Face : Face)
49.5
34 (2.5)
10.5
2.5
3.5
Jan 5/6 & 12/13, 2008 (Face : Face)
51.5
33 (2.5)
8
2
5.5
Jan 23/24, 2008 (Phone)
53
32(2)
10
1
4
Jan 19/20 & 26/27, 2008(Face : Face)
49
36 (3)
8.5
1.5
5
Jan 30/31, 2008 (Phone)
50
34.5 (3)
8
1
6.5
Feb 2/3 & 9/10, 2008 (Face : Face)
54
33 (3)
7.5
1.5
4
Feb 16/17 & 23/24, 2008 (Face : Face)
56.5
31.5(3)
6.5
1.5
4
Mar 1/2 & 8/9, 2008 (Face : Face)
55.5
30.5 (2.5)
9
1.5
3.5
Mar 11/12, 2008 (Phone)
53.5
34 (2.5)
5.5
1.5
5.5
Mar 15/16 & 22/23, 2008 (Face : Face)
55
31 (2)
7
3
4
Mar 26/27 & Apr 2/3, 2008 (Phone)
51
34 (2)
7.5
2
5.5
Apr 5/6, 2008 (Face : Face)
53.5
33.5 (2)
7.5
1.5
4
Apr 9/10, 2008 (Phone)
54
32 (3)
8.5
1
4.5
Apr 12/13, 2008 (Face : Face)
54
33.5 (4.5)
6.5
1
5
Apr 16/17, 2008 (Phone)
55
33 (2.5)
6
1
5
Apr 19/20 & 26/27, 2008 (Face : Face)
54.5
33.5 (3.5)
5.5
2.5
4
May 3/4, 2008(Face : Face)
52.5
32.5 (2)
8
2
5
May 7-11, 2008(Phone)
47
37 (2.5)
9
1
6
May 17/18, 2008 (Face : Face)
51.5
35 (2.5)
8
1
4
May 24/25, 2008 (Face : Face)
53
34 (3)
5.5
2.5
5
May 31 - June 1, 2008 (Face : Face)
52.5
31.5 (2.5)
9
2
5
June 4-9, 2008 (Phone)
45.5
38.5 (2)
8.5
1.5
6
June 7/8, 2008 (Face : Face)
48.5
36 (3)
8.5
2
5
June 14/15 & 21/22, 2008 (Face : Face)
52
34 (2)
8
1.5
4.5
June 28/29 & July 5/6, 2008 (Face : Face)
48.5
35 (2.5)
8
2.5
6
July 12/13, 2008 (Face : Face)
48
34.5 (2.5)
11.5
2.5
3.5
July 19/20, 2008 (Face : Face)
45.5
39.5 (2)
7.5
2
5.5
July 26/27 & August 2/3, 2008 (Face : Face)
45.5
39.5 (2.5)
8
1.5
6
August 9/10 & 16/17, 2008 (Face : Face)
47
37.5 (4)
8.5
2
5
August 23/24 & 30/31, 2008 (Face : Face)
50
37 (3)
6.5
2
4.5
September 6/7 & 13/14, 2008 (Face : Face)
45
38 (3.5)
8
1.5
7.5
 
Malcolm Turnbull replaces Brendan Nelson as Leader of Opposition on September 15
 
September 24/25, 2008 (Phone)
46.5
38.5 (3)
8
2.5
4.5
September 20/21& 27/28, 2008 (Face : Face)
46.5
36.5 (3.5)
10
1.5
5.5
October 8/9, 2008 (Phone)
46.5
36 (2)
9.5
3
5
October 4/5 & 11/12, 2008 (Face : Face)
46
36 (2.5)
9.5
2.5
6
October 15/16, 2008 (Phone)
48
38 (2)
8
1.5
4.5
October 18/19 & 25/26, 2008 (Face : Face)
46.5
37.5 (2.5)
8.5
2
5.5
November 1/2 & 8/9, 2008 (Face : Face)
49
36 (3)
8.5
2
4.5
November 15/16 & 22/23, 2008 (Face : Face)
50.5
35.5 (2)
7.5
2
4.5
November 29/30 & December 6/7, 2008 (Face : Face)
48.5
34.5 (2.5)
10.5
1.5
5
December 13/14 & 20/21, 2008 (Face : Face)
52.5 35.5 (3) 6 1.5 4.5

Note: National Party results are in brackets

# Sample Sizes under 50 should be treated with caution

^ 1998 Federal election results have been updated to include results from the electorate of Newcastle supplementary election. The L-NP did not have a candidate contesting the electorate of Newcastle

* The Family First Party were included as an option on Federal Voting Intention from October 30, 2004

 

 

TWO-PARTY PREFERRED VOTE (%)

 

ALP

L-NP

   
 
%
%    
Election March 2, 1996
46.4
53.6
   
Election October 3^, 1998
51
49
   
Election November 10, 2001
49
51
   
Election October 9, 2004
47.3
52.7
   
Election November 24, 2007
52.7
47.3
   
         

 

Preferences distributed

by how electors

say they will vote

Preferences distributed

by how electors voted

at the 2007 election

  % % % %
MORGAN POLL
ALP
L-NP
ALP
L-NP
Dec 5/6, 2007 (Phone)
58.5
41.5
58.5
41.5
Dec 1/2 & 8/9, 2007 (Face : Face)
61.5
38.5
60.5
39.5
Jan 5/6 & 12/13, 2008 (Face : Face)
62
38
61.5
38.5
Jan 23/24, 2008 (Phone)
63
37
63
37
Jan 19/20 & 26/27, 2008 (Face : Face)
60
40
59
41
Jan 30/31, 2008 (Phone)
60
40
60
40
Feb 2/3 & 9/10, 2008 (Face : Face)
63
37
62.5
37.5
Feb 16/17 & 23/24, 2008 (Face : Face)
64.5
35.5
64.5
35.5
Mar 1/2 & 8/9, 2008 (Face : Face)
65.5
34.5
65
35
Mar 11/12, 2008 (Phone)
62
38
61
39
Mar 15/16 & 22/23, 2008 (Face : Face)
63.5
36.5
63.5
36.5
Mar 26/27 & Apr 2/3, 2008 (Phone)
61.5
38.5
60.5
39.5
Apr 5/6, 2008 (Face : Face)
61.5
38.5
62
38
Apr 9/10, 2008 (Phone)
64.5
35.5
63.5
36.5
Apr 12/13, 2008 (Face : Face)
62.5
37.5
62
38
Apr 16/17, 2008 (Phone)
64
36
62.5
37.5
Apr 19/20 & 26/27, 2008 (Face : Face)
62.5
37.5
61.5
38.5
May 3/4, 2008(Face : Face)
64
36
62
38
May 7-11, 2008 (Phone)
58
42
58
42
May 17/18, 2008 (Face : Face)
61
39
60.5
39.5
May 24/25, 2008 (Face : Face)
62
38
61
39
May 31 - June 1, 2008 (Face : Face)
63.5
36.5
63
37
June 4-9, 2008 (Phone)
56
44
56
44
June 7/8, 2008 (Face : Face)
59
41
58.5
41.5
June 14/15 & 21/22, 2008 (Face : Face)
61.5
38.5
61
39
June 28/29 & July 5/6, 2008 (Face : Face)
59
41
59
41
July 12/13, 2008 (Face : Face)
59.5
40.5
60
40
July 19/20, 2008 (Face : Face)
55
45
55
45
July 26/27 & August 2/3, 2008 (Face : Face)
54.5
45.5
55
45
August 9/10 & 16/17, 2008 (Face : Face)
57.5
42.5
57
43
August 23/24 & 30/31, 2008 (Face : Face)
59
41
58
42
September 6/7 & 13/14, 2008 (Face : Face)
56
44
55.5
44.5
Malcolm Turnbull replaces Brendan Nelson as Leader of the Opposition on September 15
September 24/25, 2008 (Phone)
57.5
42.5
56
44
September 20/21 & 27/28, 2008 (Face : Face)
58.5
41.5
57.5
42.5
October 8/9, 2008 (Phone)
56.5
43.5
57.5
42.5
October 4/5 & 11/12, 2008 (Face : Face)
58
42
57.5
42.5
October 15/16, 2008 (Phone)
58
42
57.5
42.5
October 18/19 & 25/26, 2008 (Face : Face)
57
43
56.5
43.5
November 1/2 & 8/9, 2008 (Face : Face)
59.5
40.5
58.5
41.5
November 15/16 & 22/23, 2008 (Face : Face)
60.5
39.5
59.5
40.5
November 29/30 & December 6/7, 2008 (Face : Face)
60.5
39.5
59.5
40.5
Decemer 13/14 & 20/21, 2008 (Face : Face)
61 39 60 40

** Phone Poll

^ 1998 Federal election results have been updated to include results from the electorate of Newcastle supplementary election. The L-NP did not have a candidate contesting the electorate of Newcastle

 

THINK WILL WIN

Respondents were asked: "Regardless of who you'd like to win, who to you THINK will win the next Federal election - the Liberal-National Coalition or the Labor Party?"

Think Will Win

ALP

L-NP

Can't Say

 

%

%

%

Dec 5/6, 2007 (Phone)
58
14.5
27.5
Dec 1/2 & 8/9, 2007 (Face : Face)
61
17
22
Jan 5/6 & 12/13, 2008 (Face : Face)
65
15
20
Jan 23/24, 2008 (Phone)
65
10.5
24.5
Jan 19/20& 26/27, 2008 (Face : Face)
64
16
20
Jan 30/31, 2008 (Phone)
65.5
9
25.5
Feb 2/3 & 9/10, 2008 (Face : Face)
65.5
17
17.5
Feb 16/17 & 23/24, 2008 (Face : Face)
69.5
15
15.5
Mar 1/2 & 8/9, 2008 (Face : Face)
70.5
14
15.5
Mar 11/12, 2008 (Phone)
71
13
16
Mar 15/16 & 22/23, 2008 (Face : Face)
70.5
14.5
15
Mar 26/27 & Apr 2/3, 2008 (Phone)
71.5
12.5
16
Apr 5/6, 2008 (Face : Face)
71.5
15
13.5
Apr 9/10, 2008 (Phone)
75
10
15
Apr 12/13, 2008 (Face : Face)
72
15.5
12.5
Apr 16/17, 2008 (Phone)
73
12
15
Apr 19/20 & 26/27, 2008 (Face : Face)
72.5
15.5
12
May 3/4, 2008(Face : Face)
72.5
14
13.5
May 7-11, 2008(Phone)
70.5
11.5
18
May 17/18, 2008 (Face : Face)
69.5
17
13.5
May 24/25, 2008 (Face : Face)
68
15.5
16.5
May 31 - June 1, 2008 (Face : Face)
63.5
20.5
16
June 4-9, 2008 (Phone)
65.5
21
13.5
June 7/8, 2008 (Face : Face)
61.5
20
18.5
June 14/15 & 21/22, 2008 (Face : Face)
64.5
21
14.5
June 28/29 & July 5/6, 2008 (Face : Face)
61.5
23.5
15
July 12/13, 2008 (Face : Face)
66
22
12
July 19/20, 2008 (Face : Face)
61
24
15
July 26/27 & August 2/3, 2008 (Face : Face)
59.5
24.5
16
August 9/10 & 16/17, 2008 (Face : Face)
62
23
15
August 23/24 & 30/31, 2008 (Face : Face)
60.5
23.5
16
September 6/7 & 13/14, 2008 (Face : Face)
57.5
26.5
16
Malcolm Turnbull replaces Brendan Nelson as Leader of Opposition on September 15
September 24/25, 2008 (Phone)
51
29.5
19.5
September 20/21& 27/28, 2008 (Face : Face)
54
29
17
October 8/9, 2008 (Phone)
52
29
19
October 4/5 & 11/12, 2008 (Face : Face)
53.5
30
16.5
October 15/16, 2008 (Phone)
58.5
22.5
19
October 18/19 & 25/26, 2008 (Face : Face)
57.5
29
13.5
November 1/2 & 8/9, 2008 (Face : Face)
58.5
25.5
16
November 15/16 & 22/23, 2008 (Face : Face)
59.5
26
14.5
November 29/30 & December 6/7, 2008 (Face : Face)
62.5
22.5
15
December 12/14 & 20/21, 2008 (Face : Face)
63.5 21 15.5

 

AUSTRALIA HEADING IN “RIGHT” OR “WRONG” DIRECTION

Electors were asked: “Generally speaking, do you feel that things in Australia are heading in the right direction or would you say things are seriously heading in the wrong direction?”

 

Interviewing Dates — L-NP Government

 

May

26/27

June

2/3

June 9/10

& 16/17

June 23/24 &

June 30/July 1

July 7/8

& 14/15

July 21/22

& 28/29

Aug 4/5

& 11/12

Aug 18/19

& 25/26

Sep

1/2

Sep

8/9

Sep

15/16

Sep

22/23

Sep

29/30

 

Face

Face

Face

Face

Face

Face

Face

Face

Face

Face

Face

Face

Face

 

%

%

%

%

%

%

%

%

%

%

%

%

%

Right direction

50.5

48.5

51.5

51.5

55.5

49

49

48.5

47

48

52.5

52

49.5

Wrong direction

33

32.5

33.5

31

30

33.5

34.5

33

34.5

37

32

32

34.5

Roy Morgan GCR*

117.5

116

118

120.5

125.5

115.5

114.5

115.5

112.5

111

120.5

120

115

Can’t say

16.5

19

15

17.5

14.5

17.5

16.5

18.5

18.5

15

15.5

16

16

Total

100

100

100

100

100

100

100

100

100

100

100

100

100

 

Interviewing Dates — L-NP Government

 

Oct

6/7

Oct

13/14

Oct

17/18

Oct

20/21

Oct

24/25

Oct

27/28

Nov

3/4

Nov

7/8

Nov

10/11

Nov

15-17

Nov

17/18

Nov

21/22

Nov

23

 

Face

Face

Phone

Face

Phone

Face

Face

Phone

Face

Phone

Face

Phone

Phone

 

%

%

%

%

%

%

%

%

%

%

%

%

%

Right direction

53

57.5

53

53.5

63.5

56

50

55.5

55.5

48

52.5

52

54

Wrong direction

28.5

29

31.5

30

28

30

30.5

31

29

37

30

34

30

Roy Morgan GCR*

124.5

128.5

121.5

123.5

135.5

126

119.5

124.5

126.5

111

122.5

118

124

Can’t say

18.5

13.5

15.5

16.5

8.5

14

19.5

13.5

15.5

15

17.5

14

16

Total

100

100

100

100

100

100

100

100

100

100

100

100

100

 

Interviewing Dates — ALP Government (v Brendan Nelson)

 

Dec

5/6

Dec 1/2

& 8/9

Jan 5/6

& 12/13

Jan

23/24

Jan 19/20

& 26/27

Jan

30/31

Feb 2/3

& 9/10

Feb 16/17

& 23/24

Mar 1/2

& 8/9

Mar

11/12

Mar 15/16

& 22/23

Mar 26/27

& Apr 2/3

Apr

5/6

Apr

9/10

Apr

12/13

 

Phone

Face

Face

Phone

Face

Phone

Face

Face

Face

Phone

Face

Phone

Face

Phone

Face

 

%

%

%

%

%

%

%

%

%

%

%

%

%

%

%

Right direction

60

64

64

61

59.5

62

62.5

61

62.5

51.5

53.5

54

56.5

49.5

59

Wrong direction

15.5

16.5

17

19

20

20

18.5

22

20

29.5

27.5

26.5

25

26

23

Roy Morgan GCR*

144.5

147.5

147

142

139.5

142

144

139

142.5

122

126

127.5

131.5

123.5

136

Can’t say

24.5

19.5

19

20

20.5

18

19

17

17.5

19

19

19.5

18.5

24.5

18

Total

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

 

Interviewing Dates — ALP Government (v Brendan Nelson)

 

Apr

16/17

Apr 19/20

& 26/27

May 3/4

May

7-11

May

17/18

May

24/25

May 31

& June 1

June 4-9 June 7/8 June 14/15 & 21/22 June 28/29 & July 5/6 July

12/13

July

19/20

July 26/27 & Aug 2/3 Aug 9/10 & 16/17 Aug 23/24 & 30/31 Sep 6/7 & 13/14
 

Phone

Face

Face

Phone

Face Face Face Phone Face Face Face Face Face Face Face Face Face
 

%

%

%

%

% % % % % % % % % % % % %

Right direction

55

59

56.5

52

56 53 49.5 48 54 48 45.5 47 43.5 47.5 52 51 51.5

Wrong direction

26.5

27.5

25.5

29

25 31.5 30 31 27 34 34 34.5 36.5 35.5 29 32 32.5

Roy Morgan GCR*

128.5

131.5

131

123

 130

 121.5

119.5 117 127 114 111.5 112.5 107 112 123 119 119

Can’t say

18.5

13.5

18

19

18 15.5 20.5 21 19 18 20.5 18.5 20 17 19 17 16

Total

100

100

100

100

100 100 100 100 100 100 100 100 100 100 100 100 100

 

Interviewing Dates — ALP Government (v Malcolm Turnbull)

 

Sep

24/25

Sep 20/21

& 27/28

Oct

8/9

Oct 4/5

& 11/12

Oct

15/16

Oct 18/19

& 25/26

Nov 1/2

& 8/9

Nov 15/16

& 22/23

Nov 29/30

& Dec 6/7

Dec 13/14

& 20/21

  Phone

Face

Phone Face Phone Face Face Face Face Fac
%

%

% % % % % % % %

Right direction

53

54

46 52 52 54.5 57.5 56 58.5 57

Wrong direction

27

28

30 29.5 25 26.5 24.5 24 23.5 24.5

Roy Morgan GCR*

126

126

116 122.5 127 128 133 132 135 132.5

Can’t say

20

18

24 18.5 23 19 18 20 18 18.5

Total

100

100

100 100 100 100 100 100 100 100

Phone: Telephone survey method; Face: Face-to-face survey method.

* Roy Morgan GCR = Roy Morgan Government Confidence Rating (100 plus the difference between the percentage of people who say the country is “going in the right direction” and the percentage who say the country is “going in seriously the wrong direction”)

 

 

 

 

Margin of Error

The margin of error to be allowed for in any estimate depends mainly on the number of interviews on which it is based. The following table gives indications of the likely range within which estimates would be 95% likely to fall, expressed as the number of percentage points above or below the actual estimate. The figures are approximate and for general guidance only, and assume a simple random sample. Allowance for design effects (such as stratification and weighting) should be made as appropriate.

Sample Size

Percentage Estimate

 

40%-60%

25% or 75%

10% or 90%

5% or 95%

500

±4.5

±3.9

±2.7

±1.9

1,000

±3.2

±2.7

±1.9

±1.4

1,500

±2.6

±2.2

±1.5

±1.1

2,000

±2.2

±1.9

±1.3

±1

 

The Morgan Poll was the most accurate of all polling companies at the 2007 Federal election for both primary vote and two-party preferred predictions (sample 2,115 electors).

The Morgan Poll accurately predicted that the ALP would win the 2006 Queensland election with a reduced majority (sample 604 electors).

 

The Morgan Poll accurately predicted that the ALP would win the 2006 Victorian election with a reduced majority (sample 956 electors).  The Morgan Poll was also the most accurate on the primary vote of the major parties for the Victorian election.

Note: The recent discussion on Possum Pollytics regarding Morgan and Newspoll is well worth reading.

The following included comment says it all: “I find it interesting that for the only poll in the last five years for which there is any ‘real’ figure with which to compare, i.e. the polls immediately before the 2004 election, Morgan (45.5%) was closer to the actual Coalition Primary (46.7%) than Newspoll (45%) or Nielsen (49%), and Morgan (38.5%) was also closer to the ALP actual primary (37.6%) than Newspoll (39%), and only marginally further away than Nielsen (37%).  Since we have no idea of how far away the ongoing polls are from ‘reality’ (whatever that means), surely we should just go with what we know, that in the most recent testable case, Morgan was better at forecasting the actual primary vote than Newspoll.  On what possible basis should we decide that the Newspoll or Nielsen primary vote estimate is ‘better’ than Morgan’s.”

View Federal Voting Intention Trend

The Roy Morgan Research Centre conducts the Morgan Poll in Australia and New Zealand and is the Gallup International Association Member

No other public opinion poll taken in Australia or New Zealand has this qualification.


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