New Zealand Roy Morgan Consumer Confidence falls 1.8 pts to 112.3
| Article No. 921 -
This Roy Morgan Consumer Confidence Rating was conducted from August 3-16, 2009, across New Zealand by telephone with a cross section of 1,013 people aged 14 and over.:
August 21, 2009 |
The mid August NZ Roy Morgan Consumer Confidence Rating fell 1.8 points to 112.3. The NZ Roy Morgan Consumer Confidence Rating is now 17.4 points higher than a year ago (94.9 in mid August 2008).
This small fall in the New Zealand Roy Morgan Consumer Confidence Rating has been driven by the decreasing confidence New Zealanders have about buying major household items.
Only 37% (down 4% — the lowest since November 2008) of New Zealanders say now is a ‘good time to buy’ major household items while 43% (unchanged), say now is a ‘bad time to buy’ major household items.
A clear majority 62% (down 1%) of New Zealanders expect ‘good times’ for New Zealand during the next five years compared to 13% (up 2%) who expect ‘bad times.’
Now 55% (unchanged) of New Zealanders expect to be ‘better off’ financially in a years time compared to 16% (up 1%) of New Zealanders that expect their family to be ‘worse off’ financially in a year’s time.
Looking back over the past year, 23% (down 1%) of New Zealanders say that they’re family is ‘better off’ financially than a year ago compared to 44% (up 2%) of New Zealanders that say their family is financially ‘worse off’ than a year ago.
Now 40% (up 3% — the highest since December 2007) of New Zealanders expect ‘good times’ economically for the country over the next 12 months while 39% (up1%) of New Zealanders expect ‘bad times.’
Gary Morgan says:
“The New Zealand Roy Morgan Consumer Confidence Rating (down 1.8pts to 112.3) has fallen slightly although it remains well above the 2009 average of 103.6.
“The fall in the number of New Zealanders saying now is a ‘good time to buy’ major household items (37%, down 4%) is a large concern for New Zealand retailers looking for consumers to resume spending and return the economy to growth after 18 months of recession.
“New Zealand’s economy remains in a delicate state and any faltering in consumer spending risks prolonging the recession.”
This Roy Morgan Consumer Confidence Rating was conducted from August 3-16, 2009, across New Zealand by telephone with a cross section of 1,013 people aged 14 and over.
For further information:
Gary Morgan: Office +61 3 9224 5213 Mobile +61 411 129 094
Michele Levine: Office +61 3 9224 5215 Mobile +61 411 129 093
Margin of Error
The margin of error to be allowed for in any estimate depends mainly on the number of interviews on which it is based. The following table gives indications of the likely range within which estimates would be 95% likely to fall, expressed as the number of percentage points above or below the actual estimate. The figures are approximate and for general guidance only, and assume a simple random sample. Allowance for design effects (such as stratification and weighting) should be made as appropriate.
| |
Percentage Estimate |
|
Sample Size |
40%-60% |
25% or 75% |
10% or 90% |
5% or 95% |
|
1,000 |
±3.2 |
±2.7 |
±1.9 |
±1.4 |
|
Monthly Roy Morgan Consumer Confidence Rating Figures |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Yearly
Average |
|
Year |
Jan |
Feb |
Mar |
Apr |
May |
Jun |
Jul |
Aug |
Sep |
Oct* |
Nov |
Dec |
|
2004 |
135.7 |
131.7 |
130.2 |
133.5 |
129.8 |
130 |
134.4 |
132.9 |
133.9 |
135.4 |
135 |
136.1 |
133.2 |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Beg Oct |
Mid Oct |
Beg Nov |
Mid Nov |
Beg Dec |
Mid Dec |
|
|
2005 |
140.9 |
139.1 |
136 |
125.2 |
125.5 |
128 |
127.7 |
125.6 |
126.2 |
121.4 |
121.3 |
121.4 |
119.8 |
121.1 |
117.5 |
126.4 |
|
|
Beg Jan |
Mid Jan |
Beg Feb |
Mid Feb |
Beg Mar |
Mid Mar |
Beg Apr |
Mid Apr |
Beg May |
Mid May |
Beg Jun |
Mid Jun |
Beg
Jul |
Mid
Jul |
Beg Aug |
Mid Aug |
Beg Sep |
Mid
Sep |
Beg Oct |
Mid Oct |
Beg Nov |
Mid Nov |
Beg Dec |
Mid Dec |
|
|
2006 |
118.3 |
123 |
111 |
115 |
115.1 |
116.5 |
115.7 |
116.7 |
104.8 |
112.5 |
110.8 |
114 |
115.4 |
118.8 |
112.1 |
113.3 |
115.5 |
123.8 |
123.4 |
124.8 |
124.0 |
123.3 |
128.2 |
127.8 |
117.7 |
|
2007 |
^ |
136.8 |
133.8 |
133.7 |
128.8 |
129.7 |
130.5 |
126.6 |
121.6 |
122.5 |
123.2 |
118.7 |
121.4 |
120.7 |
120.5 |
124.3 |
122.7 |
119.8 |
116.0 |
128.0 |
122.7 |
121.0 |
126.9 |
126.3 |
125.1 |
|
2008 |
^ |
121.2 |
117.8 |
114.2 |
116.8 |
106.6 |
99.7 |
100.0 |
92.7 |
85.6 |
85.4 |
87.5 |
82 |
85.7 |
87.8 |
94.9 |
107.3 |
109.9 |
102.3 |
97.0 |
98.3 |
99.7 |
105.6 |
100.1 |
99.9 |
|
2009 |
^ |
103.7 |
100.4 |
97.1 |
95.9 |
93.4 |
97.6 |
104.6 |
104.0 |
105.8 |
107.1 |
103.4 |
106.1 |
107.8 |
114.1 |
112.3 |
|
|
|
|
|
|
|
|
103.6 |
|
Monthly Average |
125.7 |
119.4 |
116.9 |
115.0 |
110.5 |
110.8 |
112.0 |
113.8 |
121.3 |
118.8 |
118.4 |
121.1 |
116.9 |
* The Roy Morgan Consumer Confidence Rating was measured twice a month from October 2005
^ There was only one January 2007 and 2008 Roy Morgan Consumer Confidence rating.
Results for the Roy Morgan Consumer Confidence Rating* for the component questions (2009) are as follows:
| |
2009 |
| |
Jan |
Feb |
Mar |
Apr |
May |
|
| June |
July |
August |
Sep |
| Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
|
Interviews |
^ |
2,156 |
1,134 |
1,087 |
1,072 |
1,071 |
1,051 |
1,060 |
1,069 |
1,117 |
|
| 1,033 |
1,038 |
1,015 |
1,039 |
1,023 |
1,013 |
|
|
|
Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year? |
|
Over the past year |
Better off |
^ |
31 |
30 |
26 |
27 |
26 |
25 |
25 |
27 |
24 |
27 |
24 |
23 |
20 |
24 |
23 |
|
|
| |
Worse off |
^ |
38 |
37 |
45 |
41 |
42 |
44 |
40 |
41 |
42 |
39 |
43 |
43 |
46 |
42 |
44 |
|
|
|
Question 1 difference |
^ |
-7 |
-7 |
-19 |
-14 |
-16 |
-19 |
-15 |
-14 |
18 |
-12 |
-19 |
-20 |
-26 |
-18 |
-21 |
|
|
|
Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now? |
| |
Better off |
^ |
50 |
51 |
50 |
49 |
48 |
51 |
51 |
49 |
50 |
51 |
49 |
51 |
47 |
55 |
55 |
|
|
| |
Worse off |
^ |
22 |
25 |
25 |
24 |
26 |
25 |
18 |
24 |
20 |
18 |
21 |
16 |
20 |
15 |
16 |
|
|
|
Question 2 difference |
^ |
28 |
26 |
25 |
25 |
22 |
26 |
33 |
25 |
30 |
33 |
28 |
35 |
27 |
40 |
39 |
|
|
|
Q3 Thinking of economic conditions in New Zealand as a whole. In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad? |
| |
Good Times |
^ |
24 |
22 |
20 |
20 |
21 |
23 |
27 |
28 |
29 |
29 |
26 |
28 |
31 |
37 |
40 |
|
|
| |
Bad Times |
^ |
56 |
60 |
64 |
63 |
64 |
59 |
53 |
56 |
53 |
49 |
53 |
50 |
41 |
38 |
39 |
|
|
|
Question 3 difference |
^ |
-32 |
-38 |
-44 |
-43 |
-43 |
-36 |
-26 |
-28 |
-24 |
-20 |
-27 |
-22 |
-10 |
-1 |
1 |
|
|
|
Q4 Looking ahead, what would you say is more likely, that in New Zealand as a whole, we’ll have continuous good times during the next five years or so — or we’ll have bad times — or some good and some bad? |
| |
Good times |
^ |
46 |
43 |
46 |
45 |
43 |
48 |
55 |
57 |
54 |
55 |
52 |
55 |
56 |
63 |
62 |
|
|
| |
Bad times |
^ |
25 |
27 |
27 |
29 |
31 |
24 |
22 |
22 |
20 |
19 |
17 |
18 |
13 |
11 |
13 |
|
|
|
Question 4 difference |
^ |
21 |
16 |
19 |
16 |
12 |
24 |
33 |
35 |
34 |
36 |
35 |
37 |
43 |
52 |
49 |
|
|
|
Q5 Generally, do you think now is a good time — or a bad time — for people to buy major household items? |
| |
Good time to buy |
^ |
48 |
45 |
46 |
41 |
38 |
40 |
41 |
44 |
45 |
42 |
42 |
42 |
45 |
41 |
37 |
|
|
| |
Bad time to buy |
^ |
39 |
40 |
41 |
46 |
45 |
47 |
44 |
42 |
39 |
42 |
42 |
42 |
40 |
43 |
43 |
|
|
|
Question 5 difference |
^ |
9 |
5 |
5 |
-5 |
-7 |
-7 |
-3 |
2 |
6 |
0 |
0 |
0 |
5 |
-2 |
-6 |
|
|
|
Roy Morgan
Consumer Confidence Rating |
^ |
103.7 |
100.4 |
97.1 |
95.9 |
93.4 |
97.6 |
104.6 |
104.0 |
105.8 |
107.1 |
103.4 |
106.1 |
107.8 |
114.1 |
112.3 |
|
|
* The Roy Morgan Consumer Confidence Rating is 100 plus the simple unweighted average of the difference between the percentage of respondents who give favourable and those who give unfavourable answers to five key questions.
^ There was only one January 2009 Roy Morgan Consumer Confidence rating.
| |
2009 |
|
|
Oct |
Nov |
Dec |
|
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
|
Interviews |
|
|
|
|
|
|
|
Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year? |
|
Over the past year |
Better off |
|
|
|
|
|
|
| |
Worse off |
|
|
|
|
|
|
|
Question 1 difference |
|
|
|
|
|
|
|
Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now? |
| |
Better off |
|
|
|
|
|
|
| |
Worse off |
|
|
|
|
|
|
|
Question 2 difference |
|
|
|
|
|
|
|
Q3 Thinking of economic conditions in New Zealand as a whole. In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad? |
| |
Good Times |
|
|
|
|
|
|
| |
Bad Times |
|
|
|
|
|
|
|
Question 3 difference |
|
|
|
|
|
|
|
Q4 Looking ahead, what would you say is more likely, that in New Zealand as a whole, we’ll have continuous good times during the next five years or so — or we’ll have bad times — or some good and some bad? |
| |
Good times |
|
|
|
|
|
|
| |
Bad times |
|
|
|
|
|
|
|
Question 4 difference |
|
|
|
|
|
|
|
Q5 Generally, do you think now is a good time — or a bad time — for people to buy major household items? |
| |
Good time to buy |
|
|
|
|
|
|
| |
Bad time to buy |
|
|
|
|
|
|
|
Question 5 difference |
|
|
|
|
|
|
|
Roy Morgan
Consumer Confidence Rating |
|
|
|
|
|
|
*The Roy Morgan Consumer Confidence Rating is 100.0 plus the simple unweighted average of the difference between the percentage of respondents who give favourable and those who give unfavourable answers to five key questions.
Results for the Roy Morgan Consumer Confidence Rating* for the component questions (2008) are as follows:
| |
2008 |
| |
Jan |
Feb |
Mar |
Apr |
May |
|
| June |
July |
August |
Sep |
| Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
|
Interviews |
^ |
1,930 |
1,033 |
1,016 |
983 |
1,002 |
992 |
1,047 |
1,101 |
1,081 |
|
| 987 |
900 |
1,119 |
1,074 |
1,036 |
1,034 |
1,031 |
1,020 |
|
Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year? |
|
Over the past year |
Better off |
^ |
44 |
46 |
38 |
40 |
36 |
32 |
35 |
28 |
28 |
22 |
25 |
22 |
23 |
24 |
28 |
27 |
31 |
| |
Worse off |
^ |
29 |
28 |
34 |
35 |
35 |
41 |
42 |
49 |
51 |
54 |
50 |
58 |
56 |
56 |
51 |
47 |
46 |
|
Question 1 difference |
^ |
15 |
18 |
4 |
5 |
1 |
-9 |
-7 |
-21 |
-23 |
-32 |
-25 |
-36 |
-33 |
-32 |
-23 |
-20 |
-15 |
|
Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now? |
| |
Better off |
^ |
57 |
58 |
56 |
57 |
47 |
42 |
46 |
44 |
39 |
38 |
39 |
40 |
41 |
44 |
50 |
53 |
54 |
| |
Worse off |
^ |
19 |
17 |
16 |
17 |
22 |
26 |
25 |
28 |
32 |
32 |
29 |
33 |
33 |
28 |
25 |
19 |
20 |
|
Question 2 difference |
^ |
38 |
41 |
40 |
40 |
25 |
16 |
21 |
16 |
7 |
6 |
10 |
7 |
8 |
16 |
25 |
34 |
34 |
|
Q3 Thinking of economic conditions in New Zealand as a whole. In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad? |
| |
Good Times |
^ |
37 |
36 |
32 |
37 |
30 |
24 |
28 |
24 |
18 |
19 |
16 |
16 |
19 |
19 |
25 |
35 |
33 |
| |
Bad Times |
^ |
32 |
38 |
40 |
36 |
47 |
52 |
52 |
58 |
61 |
60 |
62 |
64 |
64 |
60 |
55 |
43 |
40 |
|
Question 3 difference |
^ |
5 |
-2 |
-8 |
1 |
-17 |
-28 |
-24 |
-34 |
-43 |
-41 |
-46 |
-48 |
-45 |
-41 |
-30 |
-8 |
-7 |
|
Q4 Looking ahead, what would you say is more likely, that in New Zealand as a whole, we’ll have continuous good times during the next five years or so — or we’ll have bad times — or some good and some bad? |
| |
Good times |
^ |
40 |
43 |
40 |
43 |
41 |
39 |
40 |
39 |
35 |
38 |
38 |
37 |
38 |
36 |
42 |
49 |
51 |
| |
Bad times |
^ |
22 |
25 |
26 |
24 |
30 |
29 |
29 |
30 |
33 |
31 |
32 |
36 |
37 |
37 |
31 |
23 |
27 |
|
Question 4 difference |
^ |
18 |
18 |
14 |
19 |
11 |
10 |
11 |
9 |
2 |
7 |
6 |
1 |
1 |
-1 |
11 |
26 |
24 |
|
Q5 Generally, do you think now is a good time — or a bad time — for people to buy major household items? |
| |
Good time to buy |
^ |
57 |
46 |
51 |
49 |
46 |
45 |
39 |
38 |
34 |
34 |
37 |
35 |
41 |
42 |
39 |
45 |
46 |
| |
Bad time to buy |
^ |
28 |
32 |
31 |
32 |
34 |
36 |
40 |
44 |
48 |
48 |
45 |
49 |
43 |
46 |
47 |
40 |
39 |
|
Question 5 difference |
^ |
29 |
14 |
20 |
17 |
12 |
9 |
-1 |
-6 |
-14 |
-14 |
-8 |
-14 |
-2 |
-4 |
-8 |
5 |
7 |
|
Roy Morgan
Consumer Confidence Rating |
^ |
121.2 |
117.8 |
114.2 |
116.8 |
106.6 |
99.7 |
100.0 |
92.7 |
85.6 |
85.4 |
87.5 |
82 |
85.7 |
87.8 |
94.9 |
107.3 |
109.9 |
* The Roy Morgan Consumer Confidence Rating is 100 plus the simple unweighted average of the difference between the percentage of respondents who give favourable and those who give unfavourable answers to five key questions.
^ There was only one January 2008 Roy Morgan Consumer Confidence rating.
| |
2008 |
|
|
Oct |
Nov |
Dec |
|
|
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
|
Interviews |
1,106 |
946 |
1,094 |
1,047 |
1,058 |
1,145 |
|
Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year? |
|
Over the past year |
Better off |
30 |
31 |
30 |
32 |
39 |
28 |
| |
Worse off |
47 |
44 |
44 |
43 |
33 |
42 |
|
Question 1 difference |
-17 |
-13 |
-14 |
-11 |
6 |
-14 |
|
Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now? |
| |
Better off |
55 |
52 |
52 |
52 |
50 |
50 |
| |
Worse off |
18 |
22 |
19 |
20 |
22 |
23 |
|
Question 2 difference |
37 |
30 |
33 |
32 |
28 |
27 |
|
Q3 Thinking of economic conditions in New Zealand as a whole. In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad? |
| |
Good Times |
30 |
23 |
24 |
26 |
26 |
24 |
| |
Bad Times |
51 |
61 |
55 |
54 |
56 |
56 |
|
Question 3 difference |
-21 |
-38 |
-31 |
-28 |
-30 |
-32 |
|
Q4 Looking ahead, what would you say is more likely, that in New Zealand as a whole, we’ll have continuous good times during the next five years or so — or we’ll have bad times — or some good and some bad? |
| |
Good times |
49 |
47 |
48 |
46 |
51 |
48 |
| |
Bad times |
27 |
29 |
27 |
25 |
26 |
27 |
|
Question 4 difference |
22 |
18 |
21 |
21 |
25 |
21 |
|
Q5 Generally, do you think now is a good time — or a bad time — for people to buy major household items? |
| |
Good time to buy |
39 |
37 |
35 |
37 |
45 |
42 |
| |
Bad time to buy |
49 |
49 |
52 |
51 |
45 |
44 |
|
Question 5 difference |
-10 |
-12 |
-17 |
14 |
0 |
-2 |
|
Roy Morgan
Consumer Confidence Rating |
102.3 |
97.0 |
98.3 |
99.7 |
105.6 |
100.1 |
*The Roy Morgan Consumer Confidence Rating is 100.0 plus the simple unweighted average of the difference between the percentage of respondents who give favourable and those who give unfavourable answers to five key questions.
Results for the Roy Morgan Consumer Confidence Rating* for the component questions over the more recent surveys for 2007 are as follows:
| |
2007 |
|
|
Jan |
Feb |
Mar |
Apr |
May |
Jun |
Jul |
Aug |
Sep |
| Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
|
Interviews |
^ |
1,956 |
967 |
990 |
1,080 |
1,092 |
938 |
1,084 |
1,072 |
1,195 |
1,040 |
1,001 |
1,054 |
1,077 |
1,003 |
1,036 |
980 |
1,023 |
|
Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year? |
|
Over the past year |
Better off |
^ |
41 |
40 |
44 |
40 |
43 |
41 |
42 |
41 |
41 |
41 |
37 |
39 |
37 |
40 |
42 |
41 |
40 |
| |
Worse off |
^ |
21 |
23 |
22 |
26 |
23 |
25 |
24 |
26 |
27 |
25 |
30 |
23 |
29 |
23 |
25 |
26 |
27 |
|
Question 1 difference |
^ |
20 |
17 |
22 |
14 |
20 |
16 |
18 |
15 |
14 |
16 |
7 |
16 |
8 |
17 |
17 |
15 |
13 |
|
Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now? |
| |
Better off |
^ |
58 |
56 |
56 |
55 |
59 |
57 |
52 |
52 |
52 |
50 |
50 |
48 |
50 |
51 |
52 |
53 |
51 |
| |
Worse off |
^ |
12 |
16 |
13 |
15 |
13 |
15 |
15 |
18 |
16 |
17 |
19 |
18 |
16 |
17 |
15 |
14 |
18 |
|
Question 2 difference |
^ |
46 |
40 |
43 |
40 |
46 |
42 |
37 |
34 |
36 |
33 |
31 |
30 |
34 |
34 |
37 |
39 |
33 |
|
Q3 Thinking of economic conditions in New Zealand as a whole. In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad? |
| |
Good Times |
^ |
52 |
51 |
50 |
48 |
45 |
47 |
45 |
38 |
40 |
43 |
40 |
41 |
37 |
33 |
37 |
39 |
39 |
| |
Bad Times |
^ |
18 |
20 |
23 |
28 |
26 |
26 |
28 |
35 |
30 |
30 |
37 |
30 |
34 |
37 |
37 |
32 |
30 |
|
Question 3 difference |
^ |
34 |
31 |
27 |
20 |
19 |
21 |
17 |
3 |
10 |
13 |
3 |
11 |
3 |
-4 |
0 |
7 |
9 |
|
Q4 Looking ahead, what would you say it is more likely, that in New Zealand as a whole, we’ll have continuous good times during the next five years or so — or we’ll have bad times — or some good and some bad? |
| |
Good times |
^ |
52 |
53 |
51 |
49 |
50 |
54 |
47 |
44 |
45 |
46 |
45 |
46 |
44 |
40 |
47 |
44 |
47 |
| |
Bad times |
^ |
17 |
17 |
23 |
23 |
22 |
20 |
24 |
28 |
28 |
26 |
25 |
24 |
24 |
23 |
22 |
20 |
21 |
|
Question 4 difference |
^ |
35 |
36 |
28 |
26 |
28 |
34 |
23 |
16 |
17 |
20 |
20 |
22 |
20 |
17 |
25 |
24 |
26 |
|
Q5 Generally, do you think now is a good time — or a bad time — for people to buy major household items? |
| |
Good time to buy |
^ |
66 |
64 |
64 |
63 |
57 |
61 |
58 |
61 |
59 |
57 |
58 |
55 |
60 |
61 |
64 |
56 |
50 |
| |
Bad time to buy |
^ |
17 |
19 |
16 |
19 |
22 |
21 |
20 |
21 |
23 |
23 |
26 |
26 |
22 |
22 |
22 |
28 |
32 |
|
Question 5 difference |
^ |
49 |
45 |
48 |
44 |
35 |
40 |
38 |
40 |
36 |
34 |
32 |
29 |
38 |
39 |
42 |
28 |
18 |
|
Roy Morgan
Consumer Confidence Rating |
^ |
136.8 |
133.8 |
133.7 |
128.8 |
129.7 |
130.5 |
126.6 |
121.6 |
122.5 |
123.2 |
118.7 |
121.4 |
120.7 |
120.5 |
124.3 |
122.7 |
119.8 |
* The Roy Morgan Consumer Confidence Rating is 100 plus the simple unweighted average of the difference between the percentage of respondents who give favourable and those who give unfavourable answers to five key questions.
^ There was only one January 2007 Roy Morgan Consumer Confidence rating.
| |
2007 |
|
|
Oct |
Nov |
Dec |
|
Beg |
Mid |
Beg |
Mid |
Beg |
Mid |
|
Interviews |
1,010 |
985 |
952 |
974 |
958 |
1,028 |
|
Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year? |
|
Over the past year |
Better off |
37 |
43 |
38 |
37 |
48 |
49 |
| |
Worse off |
29 |
24 |
27 |
29 |
28 |
25 |
|
Question 1 difference |
8 |
19 |
11 |
8 |
20 |
24 |
|
Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now? |
| |
Better off |
48 |
54 |
49 |
52 |
58 |
59 |
| |
Worse off |
21 |
16 |
16 |
15 |
16 |
16 |
|
Question 2 difference |
27 |
38 |
33 |
37 |
42 |
43 |
|
Q3 Thinking of economic conditions in New Zealand as a whole. In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad? |
| |
Good Times |
37 |
45 |
40 |
40 |
43 |
43 |
| |
Bad Times |
36 |
26 |
29 |
27 |
27 |
29 |
|
Question 3 difference |
1 |
19 |
11 |
13 |
16 |
14 |
|
Q4 Looking ahead, what would you say is more likely, that in New Zealand as a whole, we’ll have continuous good times during the next five years or so — or we’ll have bad times — or some good and some bad? |
| |
Good times |
46 |
48 |
44 |
44 |
50 |
45 |
| |
Bad times |
24 |
19 |
19 |
21 |
22 |
21 |
|
Question 4 difference |
22 |
29 |
25 |
23 |
28 |
24 |
|
Q5 Generally, do you think now is a good time — or a bad time — for people to buy major household items? |
| |
Good time to buy |
52 |
57 |
56 |
51 |
55 |
54 |
| |
Bad time to buy |
30 |
22 |
23 |
27 |
27 |
28 |
|
Question 5 difference |
22 |
35 |
33 |
24 |
28 |
26 |
|
Roy Morgan
Consumer Confidence Rating |
116.0 |
128.0 |
122.7 |
121.0 |
126.9 |
126.3 |
*The Roy Morgan Consumer Confidence Rating is 100.0 plus the simple unweighted average of the difference between the percentage of respondents who give favourable and those who give unfavourable answers to five key questions.
The Morgan Poll is conducted by the ONLY Australian and New Zealand member of the Gallup International Association.
No other public opinion poll taken in Australia or New Zealand has this qualification.
|
