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What Do You Really Think About Media, Advertising and Marketing?

The Advertising Research Foundation (ARF) and Roy Morgan International are conducting a world-wide survey among advertising, marketing and media professionals to get views on the challenges for advertising in the new world - and the role that research and information can play.  The ARF is the top professional organisation in the US in the field of advertising, marketing and media research.  The feedback from this survey will be presented at their 2006 re:think conference in New York on March 20-22.

We would appreciate opinions from advertising, marketing and media professionals.  The online questionnaire will only take a few minutes to complete and all responses will be strictly confidential. None of the information provided to Roy Morgan International will enable identification of any individuals.

In return for your time we will provide you with a copy of the world-wide findings of this research and a complimentary copy of the data in Roy Morgan's ASTEROID software.

The survey questionnaire is located on the Internet and can be accessed via the following link: http://www.surveys.roymorgan.com/surveys/943970/

Clicking on the link will take you directly to the start page, and pressing the go button will start the survey. No password is needed.

If you need assistance in accessing the Roy Morgan International web survey site or in completing the questionnaire please contact Kate Gilchrist or Karen Schwensen on +61 3 9223 2448 or surveys@roymorgan.com.

 

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