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Party |
% |
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L-NP |
41.0 |
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ALP |
46.0 |
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The independent guide to economics, politics, investments. |
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Top Travel Sites:
Australia April 2009
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Site |
'000 |
1 |
qantas.com.au |
1,665 |
3 |
virginblue.com.au |
1,647 |
2 |
jetstar.com.au |
1,616 |
4 |
Wotif |
1,212 |
5 |
webjet.com.au |
1,043 |
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Site |
'000 |
1 |
AirNewZealand.co.nz |
717 |
2 |
jetstar.co.nz |
227 |
4 |
houseoftravel.co.nz |
225 |
3 |
qantas.co.nz |
219 |
5 |
flightcentre.co.nz |
186 |
Top News Sites:
Australia April 2009 |
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Site |
'000 |
1 |
ninemsn news |
1,471 |
2 |
abc.net.au/news |
1,342 |
3 |
smh.com.au |
1,277 |
4 |
Google News |
1,196 |
5 |
news.com.au (News) |
927 |
Top Employment Sites:
Australia April 2009 |
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Site |
'000 |
1 |
seek.com.au |
1,992 |
2 |
mycareer.com.au |
1,558 |
3 |
JobSearch.gov.au |
1,168 |
4 |
careerone.com.au |
1,146 |
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Site |
'000 |
1 |
trademe Jobs |
438 |
2 |
seek.co.nz |
319 |
3 |
Jobstuff.co.nz |
65 |
Top Automotive Sites:
Australia April 2009 |
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Site |
'000 |
1 |
carsales.com.au |
1,171 |
2 |
carpoint.com.au |
650 |
3 |
Trading Post-Auto |
533 |
4 |
redbook.com.au |
426 |
5 |
carpoint.com.au |
425 |
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Rudd Government support up as ALP (56%, up 1%) ahead of L-NP (44%, down 1%)
Federal Poll : Finding No. 4397 : This telephone Morgan Poll on Federal voting intention was conducted on the nights of July 1/2, 2009, with an Australia-wide cross-section of 546 electors. Of all electors surveyed, 3.5% (up 0.5%) did not name a party. : July 3, 2009
In early July 2009 ALP primary support is 46% (unchanged) and L-NP is down 2% to 39%. On a two-party preferred basis, support for the ALP is 56% (up 1%), while support for the L-NP is 44% (down 1%).
If a Federal Election were held now the Rudd Government would retain Government according to the latest telephone Morgan Poll conducted on the nights of July 1/2, 2009.
Among the minor parties, support for the Greens is 8% (down 0.5%), support for Family First 1% (unchanged) and Independents/Others 6% (up 2.5%).
Full article.
Kevin Rudd clearly viewed as ‘Better PM’ (70% cf. 20%); Turnbull’s disapproval rises 23.5% to record 62.5%
Special Poll : Finding No. 4396 : This special telephone Morgan Poll was conducted on the evenings of July 1/2, 2009, with an Australia-wide cross section of 546 electors. : July 3, 2009
Now 70% (up 9.5% since May 20/21, 2009) of Australian electors prefer Kevin Rudd as Prime Minister, 20% (down 6.5% since May 20/21, 2009) prefer Malcolm Turnbull while 10% (down 3%) are undecided or prefer someone else.
According to this special telephone Morgan Poll conducted over the last two nights (July 1/2, 2009).
This Morgan Poll also finds 63% (up 5.5% since May 20/21, 2009) of electors approve of the way Kevin Rudd is handling his job as Prime Minister, 29% (down 4.5%) disapprove and 8% (down 1%) are undecided.
Electors’ approval of Malcolm Turnbull has dropped significantly in recent weeks, now 25% (down 18% since May 20/21, 2009) of electors approve of Turnbull, while 62.5% (up 23.5%) of Australians disapprove and only 12.5% (down 5.5%) are undecided about Turnbull’s handling of the job as Opposition Leader.
Full article.
Rudd (52.5%, up 2.5%) still clearly preferred ALP leader over Gillard (23%, up 3%)
Hockey (25%, up 9%) overtakes Turnbull (21.5%, up 1%) to be preferred Liberal leader
Special Poll : Finding No. 4395 : This special telephone Morgan Poll was conducted on the evenings of July 1/2, 2009, with an Australia-wide cross section of 546 electors. : July 3, 2009
• Prime Minister Kevin Rudd still has a substantial lead as preferred ALP Leader over Deputy Prime Minister Julia Gillard. Rudd is preferred as ALP Leader by 52.5% (up 2.5% since May 20/21, 2009) of electors well ahead of Gillard (23%, up 3%). No other member of the ALP rates above 4%.
• Amongst ALP supporters Kevin Rudd is even more strongly preferred with 68% of ALP supporters preferring Rudd as ALP Leader ahead of Julia Gillard (20.5%). Of other contenders, only Wayne Swan (3.5%) has more than 2% support.
• After Peter Costello’s confirmation of his intention to resign at the next election, Shadow Treasurer Joe Hockey (25%, up 9%) is now the voter’s preferred Liberal Party leader ahead of current Opposition Leader Malcolm Turnbull (21.5%, up 1%). Tony Abbott (16%, up 10.5%) and Deputy Opposition Leader Julie Bishop (11.5%, up 5.5%).
Full article.
Australian unemployment jumps in June - up 37,000 (0.4%) to 862,000 (7.8%)
Australian ‘under-employment’ up 306,000 (2.9%) to 967,000 (8.8%) Now 16.6% (1.835m, up 343,000) Australian are unemployed or ‘under-employed’
Unemployment Poll : Finding No. 4394 : This Roy Morgan survey on Australia’s unemployment and ‘under-employed’* is based on weekly interviews covering January 2007 – June 2009 and in total 131,159 Australians aged 14 and over were interviewed face-to-face including 4,425 interviews in June 2009. : July 1, 2009
• In the month of June Australia’s total unemployment as measured by Roy Morgan was 862,000 (7.8%), up 37,000 (0.4%) since May, and up 233,000 since June 2008.
• The latest Roy Morgan unemployment estimate is 2.1% above the 5.7% currently quoted by the ABS for May.
• The Roy Morgan June 2009 ‘under-employed’* estimate is 967,000 (8.8%), up a large 306,000 (2.9%) on May 2009.
• In total in June an estimated 1,829,000 (16.6%) Australians were unemployed or ‘under-employed,’* up 343,000 on May 2009.
Full article.
Aldi, IGA, Woolworths and Coles
Supermarket satisfaction is the closest seen in almost 4 years.
Australia : Article No. 898 : Roy Morgan Single Source (Australia): December 2003 - April 2009. Sample: Main grocery buyers n=95,456
*Supermarket Customer refers to those Main Grocery Buyers who nominated that supermarket as the one where they do their main grocery shopping. : July 1, 2009
Customer satisfaction with all four major supermarkets was down in the month of April 2009, while the gaps between the four closed over the last six months, according to the latest Roy Morgan Supermarket Satisfaction Report.
Among Aldi customers, 89% were very or fairly satisfied with the supermarket, followed by IGA customers (86.2%), Woolworth (85%) and Coles (84.6%).
Full article.
Roy Morgan Readership estimates for New Zealand for the 12 months to April 2009
New Zealand : Article No. 897 : June 30, 2009
Roy Morgan Research provides the industry currency in readership figures. It is the most influential survey on newspaper and magazine readership in New Zealand and ensures selection of the most appropriate publications to reach Population 14+ markets.
Full article.
Rudd Government support drops as “Utegate” emerges as issue ALP (55%, down 2%) ahead of L-NP (45%, up 2%)
Federal Poll : Finding No. 4393 : This face-to-face Morgan Poll on Federal voting intention was conducted over the weekend of June 20/21, 2009, with an Australia-wide cross-section of 897 electors. Of all electors surveyed, 3% (down 0.5%) did not name a party. : June 26, 2009
In late June 2009 ALP primary support fell 2.5% to 46% and L-NP support rose 3% to 41% the latest face-to-face Morgan Poll conducted on the weekend of June 20/21, 2009 shows. If a Federal Election were held now the Rudd Government would retain Government.
On a two-party preferred basis, support for the ALP is 55% (down 2%), while support for the L-NP is 45% (up 2%).
Among the minor parties, support for the Greens is 8.5% (up 1.5%), support for Family First 1% (down 1.5%) and Independents/Others 3.5% (down 0.5%).
The Roy Morgan Government Confidence Rating is 134.5 (up 3.5pts) with 58.5% (up 1.5%) of Australians confident that Australia is “heading in the right direction,” compared to 24% (down 2%) that say Australia is “heading in the wrong direction.”
Full article.
Weekly Roy Morgan Consumer Confidence up 5.1 points to 113.9 Highest Rating since February 2008
Consumer Confidence : Article No. 896 : This weekly Roy Morgan Consumer Confidence rating is based on 997 face-to-face interviews conducted Australia-wide with men and women aged 14 and over on the weekend of June 20/21, 2009. : June 25, 2009
In late June the weekly Roy Morgan Consumer Confidence Rating is 113.9 (up 5.1 points in a week). The weekly Roy Morgan Consumer Confidence Rating is 23.2 points higher than June 2008 (90.7), based on interviewing conducted last weekend, June 20/21, 2009.
This week’s rise in the weekly Roy Morgan Consumer Confidence Rating is driven by decreasing worries amongst Australians regarding the next 12 months.
Fewer Australians say we’ll have ‘bad times’ financially over the next 12 months (31%, down 12% this week and down 27% since May 2/3, 2009 and the lowest since March 2008) compared to 27% (up 3% and up 15% since May 2/3, 2009 and the highest since March 2008) of Australians that say we’ll have ‘good times.’
Now only 15% (down 3%) of Australians expect their family to be ‘worse off financially’ this time next year compared to 39% (unchanged) of Australians that expect their family to be ‘better off financially.’
Full article.
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November 12, 2008
Australians consider Innovation an Important National Priority, Presented by Michele Levine
(Size: 350 KB)
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September 10, 2008
Reply by Stewart McArthur, former Liberal Member for Corangamite to Gary Morgan's 'Who will be the next Prime Minister of Australia...'
(Size: 26 KB)
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September 10, 2008
Who will be the next Prime Minister of Australia? A Woman and it will be sooner than you think! by Gary Morgan
(Size: 300 KB)
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June 18, 2008:
Consumer Trends in the Australian and Global Marketplaces - by Michele Levine, CEO Roy Morgan Research - Address to Tourism Futures 2008 Conference
(Size: 340 KB)
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May 18, 2008:
Future Summit Participants compared to the Australian Population May 18, 2008
(Size: 203 KB)
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May 12-13, 2008:
Environment Most Important Issue for Australians Population May 12-13, 2008
(Size: 213 KB)
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March 14, 2008:
"The Fantasy of Full Employment" by Michele Levine, CEO Roy Morgan Research - Address to the National Press Club March 14, 2008
(Size: 263 KB)
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January 25, 2008:
Share-market falls & the effect on Consumer Confidence
(Size: 132 KB)
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December 19, 2007:
Would The L-NP Have Been Re-Elected If The Government Had Honestly & Accurately Reported Unemployment (And Underemployment)?
(Size: 153 KB)
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November 9, 2007:
Reserve Bank Turns Up Heat On Australian Workers
(Size: 132 KB)
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May 15, 2007:
Future Summit Participants – Our views and how they compare
(Size: 518 KB)
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March 27, 2007:
Measuring Engagement
(Size: 273 KB)
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February 23, 2007:
Political & Economic Overview 2007
(Size: 970 KB)
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December 5, 2006:
Understanding and Communicating with Australian Holidaymakers
(Size: 194 KB)
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December 4, 2006:
Growing Yield in the City Holiday Market: Finding a Competitive Edge
(Size: 480 KB)
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October 26, 2006:
The Power of Newspaper Editorial & Advertising
(Size: 1.47 MB)
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August 2, 2006:
Doing Business Globally - Marketing Brand Australia to the UK
(Size: 560 KB)
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July 20, 2006:
The Labour Market
(Size: 179 KB)
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June 26, 2006
Historic Look at Australia's Top 20 Business People (and one American!) |
July 8-9, 2006:
IR is the real issue – not Howard Vs Costello
(Size: 105 KB)
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June 8-9, 2006:
Doing Business Globally – Marketing “Brand India” (for India Conference)
(Size: 468 KB)
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May 18, 2006:
Truth, Democracy and the Commonwealth
(Size: 97 KB)
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May 11, 2006:
The Value Of Listening To People
(Size: 863 KB)
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April 23-27, 2006:
Baby Boomers – A Lucrative Market for the Pacific Asia Region
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March 1, 2006:
Everyone Knows The Difference Between Right And Wrong
(Size: 42 KB)
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February 9, 2006:
Growing Yield in the City Holiday Market: Finding a Competitive Edge
(Size: 387 KB)
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November 11, 2005:
The Bang & Olufsen Value Segments Case Study
(Size: 7,134 KB)
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October 23-26, 2005:
Advertising-Adverteasing-Advertiring?
(Size: 936 KB)
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October 19, 2005:
World Issues, Australian Issues and Australian Infrastructure Challenges
(Size: 136 KB)
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October 5, 2005:
Tourism & Leisure In The 21st Century
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September 9, 2005:
Men were from Mars, Women were from Venus
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August 30 - September 1, 2005:
Confidence Abounds Amongs Affluent Australian Opinion Leaders and Shareholders
(Size: 158 KB)
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August 23-26, 2005:
Convergence - Making Sense Of The New Landscape
(Size: 662 KB)
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June 30, 2005:
Superannuation Choice
(Size: 232 KB)
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May 30, 2005:
Australia – Open For Business
(Size: 329 KB)
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May 19, 2005:
Direct Mail And The Importance of Measurement
(Size: 620 KB)
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May 5-7, 2005:
Technology, Innovation & Entrepreneurship
(Size: 437 KB)
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April 29, 2005:
The Brand Strength of Sustainable Tourism
(Size: 581 KB)
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March 9-11, 2005:
Doing Business Globally - Marketing "Brand India"
(Size: 272 KB)
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November 25, 2004:
Wine Industry Outlook: Consumption Demographics, Market Segmentation, Trends and Opportunities
(Size: 683 KB)
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November 9, 2004:
The Brand Strength of Ecotourism and the Consumer Value of Eco-labelling
(Size: 524 KB)
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October 12, 2004:
Doing Business Globally – Marketing "Brand Melbourne"
(Size: 1,405 KB)
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August 6, 2004:
Connecting The World Through International Single Source
(Size: 1,836 KB)
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May 8, 2004:
Globalisation – An International Perspective
(Size: 207 KB)
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August 22, 2003:
"It's Time" for a Realistic Measure of Unemployment in Australia
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July 31, 2002:
Threats To The Environment
(Size: 80,501 KB)
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July 10, 2002:
Australians and Giving – A Global Comparison
(Size: 263,201 KB)
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Media Papers |
July 22, 2008
Roy Morgan Media Research, 1941-2008
(Size: 29 KB)
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July 5, 2008
Gary Morgan's Address to the Victoria Day Council in Victorian State Parliament for the 157th Anniversary of the Foundation of the State of Victoria (Full Paper Version) Size: 12.4 MB
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July 5, 2008
Women, the Media, & People from Other Countries who have made Victoria – 1851 to Today (Powerpoint of Address) Size: 8.8MB
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April 18, 2008
USA, UK & NZ Newspapers Transforming rather than disappearing with Growth in "Online" Media
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March 19, 2008
The Problem With Online Panels - Nielsen Online Gives Misleading Results
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February 9, 2008
Budweiser Superbowl TV ad scores best on Roy Morgan Reactor
(Size: 316KB)
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August 27, 2007
The First Ninety Years - The Printing House of Massina, 1859 to 1949 by Ronald G Campbell
(Size: 12MB)
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August 14, 2007
Large Majority Of Australians Think The Media Is "Often Biased"
(Size: 337KB)
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July 23, 2007
Significant Print Readership Research Papers: 1953-2006
(Size: 108KB)
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June 27, 2007
Television Remains Main Source Of News & Current Affairs - NineMSN Leads The Way In Internet News
(Size: 375KB)
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March 28, 2007
Emerging Media Trends NZ
(Size: 988 KB)
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October 26, 2006
The Power of Newspaper Editorial & Advertising
(Size: 1514 KB)
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September 14, 2006
50 Years of TV
(Size: 136 KB)
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July 26, 2006
To Buyers of Newspaper Advertisements and
John Hartigan, CEO, News Ltd
(Size: 193 KB)
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July 24, 2006
Newspapers are Transforming not Disappearing
(Size: 186 KB)
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July 20, 2006
Roy Morgan Research and Website Visitation Measurement, iMAT Conference
(Size: 527 KB)
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June 18, 2006
NEWSPAPERS: On the way out?
(Size: 145 KB)
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June 29, 2006
Nearly 7 million Australians watched Socceroos Last Minute Loss Against Italy
(Size: 208 KB)
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June 15, 2006
A Global Review of Print Readership Surveys By Andrew Green See “Fairness of Research Method…” (Issue 4, p.23)
(Size: 351 KB)
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March 29-31, 2006:
Media Neutral Analysis of Key Advertising Media
(Size: 592 KB)
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March 2006
Assessing a fragmented landscape and what it means for your communication strategy
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December 8, 2005:
Letter to the Editor - The Australian, RE: Simon Canning's article: "What are you looking at, folks?"
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November 19, 2005:
Letter To The Editor, The Australian: Readership And Circulation Changes Do Not Always Correlate
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November 17, 2005:
New Roy Morgan Readership Service - Introducing The "Top 1%" Readership Survey
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September 5, 2005:
Letter To The Editor - Australian Financial Review
(Size: 101 KB)
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October 23-26, 2005:
Advertising-Adverteasing-Advertiring?
(Size: 101 KB)
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October 12 & 14, 2004:
Are you going by the numbers? If YES - are they the right numbers?
(Size: 338 KB)
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July 5, 2004:
Pitfalls of International Market Research (Size: 103 KB)
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July 5, 2004:
People vs. USA Today, US Readership Estimates Must Be Believable (Size: 343 KB)
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June 13-18, 2004: A Fresh Look at Estimating Readership Frequency Distribution
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October 26-29, 2003: Reading: Looking into…logging onto
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October 26-29, 2003: Readers-per-copy: Beyond the phoney figure debate to understanding reader choice and how to drive it your way
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October 23, 2003: Selling Print Short: The Need To Re-Assess Reading & Readership
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October 21-26, 2001:
A New Method To Measure Media Casualness for Magazines and Newspapers (with slides)
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October 21-26, 2001:
A New Method To Measure Media Casualness for Magazines and Newspapers
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October 29-November 1, 2001: Single Source – For Increased Advertising Productivity in a Multimedia World
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May 7, 1998: Proof! Same budget, get 30-60% Greater Value
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October 1997: Pragmatic Readership Measure for the Future
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When you need to identify, quantify, understand or target, Roy Morgan’s detailed Target Profiles can bring you up to speed in minutes.
Target Profiles include: Demographics, Attitudes, Activities, Media Preference, Media Usage and Roy Morgan Value Segments.
There are Target Profiles available now in many categories including: utilities, food, retailers, sport and tourism.
Click here to view profiles currently available
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