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The Roy Morgan New Zealand Consumer Confidence Rating Continues to Rise

The Roy Morgan New Zealand Consumer Confidence Rating is based on 853 self-completion interviews conducted across New Zealand during the month of January 2004.

The Roy Morgan New Zealand Consumer Confidence Rating rose 3 points in January to 125.8 points, the highest level recorded since collection began in August 2001. In Australia, the Roy Morgan Consumer Confidence Rating in early January was the same, at 126 points.

The proportion of New Zealanders expecting the New Zealand economy to have good times over the next 12 months was up 5% to 27% with those expecting bad times up 1% to 4%. Longer-term economic predictions were also up, with 21% (up 3%) of New Zealanders expecting good economic times on the whole over the next five years and 5% (stable) expecting bad economic times over the next five years.

The number of New Zealanders who said that they were personally better-off now than they were at the same time last year was down 2% in January to 38%, with 20% (up 2%) saying that they were worse off. However, there was an increase in the number of people who believe they will be better off in a year’s time (46%, up 7%), with 7% (down 4%) believing they will be worse off.

The proportion of New Zealanders who said it was a good time to buy major household items such as electrical appliances or furniture has continued to rise, up 2% to 63%, the highest number in two years, while the proportion of New Zealanders believing it is a bad time to buy major household items was up 1% to 30%.

The Roy Morgan New Zealand Consumer Confidence Rating is based on 853 self-completion interviews conducted across New Zealand during the month of January 2004.


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The Roy Morgan New Zealand Consumer Confidence Rating

Roy Morgan New Zealand Consumer Confidence Rating continues to rise in January 2004


Latest ANZ-Roy Morgan Consumer Confidence Releases

Latest ANZ-Roy Morgan New Zealand & Asia-Pacific Consumer Confidence Data Tables

Related Research Reports

The latest Roy Morgan Consumer Confidence Monthly Report is available on the Roy Morgan Online Store. It provides demographic breakdowns for Age, Sex, State, Region (Capital Cities/ Country), Generations, Lifecycle, Socio-Economic Scale, Work Status, Occupation, Home Ownership, Voting Intention, Roy Morgan Value Segments and more.

You can also view our monitor of Quarterly New Zealand Unemployment & Under-employment Estimates.

Monthly Roy Morgan Consumer Confidence Rating Figures – New Zealand

Yearly

Year

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Average

2001

111.8

108.5

110.3

114.5

117.0

112.4

2002

118.6

119.1

117.8

118.8

118.3

119.1

116.0

116.3

115.6

116.3

117.3

117.9

117.6

2003

121.3

118.8

118.8

116.4

118.1

119.5

118.7

121.2

120.2

121.8

122.5

122.8

120.0

2004

125.8

125.8

Monthly Roy Morgan Consumer Confidence Rating Figures – Australia

Year

Early

Jan

Early

Feb

Early

Mar

Early

Apr

Early

May

Early

Jun

Early

Jul

Early

Aug

Early

Sep

Early

Oct

Early

Nov

Early

Dec

Yearly
Average

2001

116.4

120.9

106.8

109.4

113.3

111.4

2002

124.8

123.0

122.3

123.2

124.0

116.4

123.4

119.9

122.1

117.2

114.0

109.6

122.6

2003

122.5

113.4

109.9

120.8

127.0

122.4

123.2

122.4

123.2

121.2

124.2

120.4

120.9

2004

126.0

126.8

130.4

127.7


Results for the Roy Morgan New Zealand Consumer Confidence Rating* for the component questions over the more recent surveys are as follows:

2003

Jan

Feb

Mar

Apr

May

June

July

Aug

Sept

Oct

Nov

Dec

Interviews

1,034

1,101

1,089

1,044

1,068

999

1,115

1,098

1,121

1,012

966

1,046

Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year?

Better off

39

37

38

37

36

40

37

40

40

40

36

40

Worse off

19

20

22

21

24

22

23

21

22

22

23

18

Question 1 difference

20

17

16

16

12

18

14

19

18

18

13

22

Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now?

Better off

52

52

55

47

53

51

51

50

52

52

42

39

Worse off

6

9

9

9

8

9

9

9

8

9

10

11

Question 2 difference

46

43

46

38

45

42

42

41

44

43

32

28

Q3 Thinking of economic conditions in New Zealand as a whole.  In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad?

Good times

21

21

19

20

19

22

19

24

21

25

26

22

Bad times

5

6

8

6

7

5

4

4

4

3

3

3

Question 3 difference

16

15

11

14

12

17

15

20

17

22

23

19

Q4 Looking ahead, what would you say is more likely, That in New Zealand as a whole, we’ll have continuous good times during the next 5 years of so – or we’ll have bad times – or some good and some bad?

Good times

19

18

22

20

21

18

19

23

18

21

24

18

Bad times

3

4

3

3

3

4

5

3

4

3

4

5

Question 4 difference

16

14

19

17

18

14

14

20

14

18

20

13

Q5 Generally, do you think now is a good time – or a bad time – for people to buy major household items?

Good time to buy

50

49

46

45

48

50

51

50

51

51

58

61

Bad time to buy

43

44

44

48

45

43

42

44

43

43

34

29

Question 5 difference

7

5

2

-3

3

7

9

6

8

8

24

32

Roy Morgan New Zealand Consumer Confidence Rating

121.3

118.8

118.8

116.4

118.1

119.5

118.7

121.2

120.2

121.8

122.5

122.8

*The Roy Morgan New Zealand Consumer Confidence Rating is 100.0 plus the simple unweighted average of the difference between the percentage of respondents who give a favourable and those who give unfavourable answers to five key questions.


Results for the Roy Morgan New Zealand Consumer Confidence Rating* for the component questions over the more recent surveys are as follows:

2004

Jan

Feb

Mar

Apr

May

June

July

Aug

Sept

Oct

Nov

Dec

Interviews

853

Q1 Would you say you and your family are better-off financially or worse off than you were at this time last year?

Better off

38

Worse off

20

Question 1 difference

18

Q2 This time next year, do you and your family expect to be better-off financially or worse off than you are now?

Better off

46

Worse off

7

Question 2 difference

39

Q3 Thinking of economic conditions in New Zealand as a whole.  In the next 12 months, do you expect we’ll have good times financially, bad times or some good and some bad?

Good times

27

Bad times

4

Question 3 difference

23

Q4 Looking ahead, what would you say is more likely, That in New Zealand as a whole, we’ll have continuous good times during the next 5 years of so – or we’ll have bad times – or some good and some bad?

Good times

21

Bad times

5

Question 4 difference

16

Q5 Generally, do you think now is a good time – or a bad time – for people to buy major household items?

Good time to buy

63

Bad time to buy

30

Question 5 difference

33

Roy Morgan New Zealand Consumer Confidence Rating

125.8

*The Roy Morgan New Zealand Consumer Confidence Rating is 100.0 plus the simple unweighted average of the difference between the percentage of respondents who give a favourable and those who give unfavourable answers to five key questions.