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This week's Market Research Update covers the Victorian Election that happened over the weekend. We analyse the results along with the Trust & Distrust scores of the two major parties. We also present the latest data & insights on Consumer Confidence & Inflation while previewing the upcoming NSW Election.

Weekly Update - 29 Nov 2022 - Victorian Election Recap, Consumer Confidence & Inflation Expectations

State Poll

Now 11.2 million Australians aged 14+ (52.5%) read print magazines according to the results released today from the Roy Morgan Australian Readership report for the 12 months to September 2022.

A stunning 12 magazine categories enjoy growth over the last year led by Health & Family, Home & Garden, Women’s Lifestyle and Women’s Fashion – all with readership up on 2021

Economic and Political

ANZ-Roy Morgan Consumer Confidence increased 1.5pts to 83.1 this week and is now 22.9pts below the same week a year ago, November 27/28, 2021 (106.0).

ANZ-Roy Morgan Consumer Confidence up 1.5pts to 83.1 – highest Consumer Confidence since early October 2022

It’s beginning to look a lot like last Christmas – with most Aussies claiming they will spend the same or more than last year despite growing inflationary pressures, a new survey has found. ARA holiday sales predictions with Roy Morgan show Australians will spend nearly $64B in the lead up to Christmas, up 3% on last year. 

New Research Shows Good News in Store for Retail this Christmas

ANZ-Roy Morgan New Zealand Consumer Confidence was down 4.7pts to 80.7 in November.

ANZ-Roy Morgan New Zealand Consumer Confidence down 4.7pts to 80.7 in November 2022

Taking The Pulse of the Nation.
Informing Australian economic & social policy.
A Melbourne Institute & Roy Morgan partnership.
Taking the Pulse of the Nation (TTPN) surveys the Australian population to capture their sentiments and behaviours related to current economic and social issues.

Tax rebates boosted consumption for Australians

This special Roy Morgan Snap SMS Poll was conducted with a Victoria-wide cross-section of 1,195 Victorian electors aged 18+ conducted from Tuesday November 22, 2022, to Wednesday November 23, 2022.

ALP Government of Daniel Andrews set to win with a reduced majority as support for L-NP grows – but will the trend continue?

Morgan Poll Review

Public Opinion

Join us in this week's Market Research Update as we present the latest data and insights on Mortgage Stress, Inflation and Consumer Confidence. We also discuss the upcoming Victorian Election set to take place later this week and the Trust/Distrust that Victorians have for both major parties.

Weekly Update - November 22, 2022 - Victorian Election, Mortgage Stress & Trust/Distrust

Join us as we analyse the Trust & Distrust surrounding Premier Daniel Andrews & Opposition Leader Matthew Guy

Victorian Election Webinar - November 2022

New research from Roy Morgan shows an estimated 1,013,000 mortgage holders (22.6%) were ‘At Risk’ of ‘mortgage stress’ in the three months to October 2022. 

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