Live Mapping

Live Mapping gives you a powerful new way to see where Helix Personas and your best customers live – right down to the street block level. These hyper-local insights empower you to create targeted, high-impact campaigns that resonate with your audience and drive measurable results.

Target Smarter. Market Better. Grow Faster.

Powered by Roy Morgan Single Source, the world’s richest consumer database, Live Mapping lets you pinpoint your best prospects and tailor marketing that truly connects.

Blend demographics, lifestyle, attitudes, purchasing, and media habits to understand your customers like never before.

Instantly Map Any Market

• Helix Personas
• Luxury car owners
• Early technology adopters
• Households with self-managed super funds
  …and thousands more!

Turn Insight into Action

Use Live Mapping to:

• Launch products and stores in the right locations
• Place outdoor ads your audience will see
• Focus your sales and marketing for maximum impact
• Get the best ROI from every campaign

The Roy Morgan Advantage

Only Roy Morgan combines unmatched consumer intelligence with advanced mapping technology – giving you the clarity and precision to reach the right people, in the right place, at the right time.

Discover the power of Live Mapping today

Contact us at live@roymorgan.com